The Sniff Box – Perfume In Plain English

‘Made in Margate’ is not a phrase you often see on perfume bottles, which is one reason Haeckels has garnered plenty of attention. The brainchild of Dom Bridges, a graphic designer and film director who used to make commercials for the likes of Lucozade and Pot Noodles, it was launched in 2012 after he and his wife moved to washed-up-and-coming Kentish seaside town of Margate…

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Ramón Monegal

Dry Wood

The world of perfume is full of great stories – some of them true, others completely bogus or quietly tweaked by fiendish marketeers. The story of Ramón Monegal is one of the better ones, and it’s also more interesting than most. The nice thing is that it has a happy ending too.

Monegal’s great-grandfather founded Myrurgia, which during the twentieth century became the best-known perfume brand in Spain. Ramón joined the business…

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Hermès

Cuir d’Ange

The latest addition to the Hermessences range, created by in-house perfumer Jean-Louis Ellena for Hermès and launched in 2014, Cuir d’Ange is, as its name suggests, a rather ethereal take on the smell of new leather – appropriately enough for a company that started out making riding tackle.

Inspired by a phrase in Jean le Bleu, a 1932 novel by Jean Giono – a kind of French Thomas Hardy – Ellena explains that, for…

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