The Sniff Box – Perfume In Plain English

Aesop

Hwyl

Since 2004, when its first store opened in the corner of a Melbourne car-park, Aesop has developed into a global brand, thanks to its simple but sensual products, individually designed boutiques and large injections of private capital (most recently from Natura Cosméticos, the Brazilian version of Avon, which took full control of the brand in 2016)…

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Hermès

Equipage

Equipage is a perfume I hadn’t smelled for years. I had a bottle long ago, but when it ran out I never got round to replacing it. Actually I’d forgotten how good it smells, so I’m delighted to have it back. It’s as timeless and well made as a piece of Hermès saddlery, and it even has something of the same comforting, leathery smell.

The first Hermès perfume to be aimed at men, Equipage was created by Guy Robert, one of the leading perfumers of his generation…

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Ramón Monegal

Dry Wood

The world of perfume is full of great stories – some of them true, others completely bogus or quietly tweaked by fiendish marketeers. The story of Ramón Monegal is one of the better ones, and it’s also more interesting than most. The nice thing is that it has a happy ending too.

Monegal’s great-grandfather founded Myrurgia, which during the twentieth century became the best-known perfume brand in Spain. Ramón joined the business…

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