The Sniff Box – Perfume In Plain English

Before I start, I have to admit that the Acqua di Parma colognes have never really floated my boat, but very kindly the company have sent me some samples to try, and as it’s one of the most popular men’s fragrances I wanted to explore why that might be.

There are lots of things to like about Acqua di Parma Colonia. Its packaging, for starters, is wonderfully elegant: a golden-yellow, linen-textured cardboard tube, which splits exactly in half to reveal the bottle tightly nestled…

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Ermenegildo Zegna

Javanese Patchouli

Patchouli – a tropical plant in the mint family – has been used as a perfume for centuries. The story goes that it was introduced to the West by Chinese and Indian traders, who used its leaves in bundles of silk as a moth repellent. The perfume oil is extracted from the leaves of several closely related species belonging to the Pogostemon family, which are grown commercially across Asia and West Africa.

For many people the scent remains indelibly associated with the hippy era…

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Christian Dior

Dior Homme

We all have blind spots, and Dior Homme has definitely been one of mine. I was, very kindly, given a bottle some time ago, and I admired its clear glass-and-lucite design, but as for the perfume inside – I just didn’t get it. It was launched in 2005 and had excellent reviews, and it obviously sells well, so I thought I’d better give it another try.

Still no luck, I’m afraid. It’s not horrible (which is a rarer attribute than you might expect), but neither does it make me go ‘WOW!’…

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