The Sniff Box – Perfume In Plain English

Christian Dior

Jules

Sage isn’t everyone’s favourite herb, though turkey stuffing wouldn’t the same without it. It’s used less often in perfumery than in cooking, but Jules shows what a great ingredient it can be in the hands of a brilliant perfumer.

The ‘nose’ in this case was Jean Martel, who worked for the French fragrance company Givaudan in the 1970s and 1980s and deserves to be far better known, not least because he also created that 1970s classic…

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Aramis

Aramis

Snobbery seeps into most areas of life, including perfume, and it’s never a very attractive trait, though it’s something that most of us have been afflicted by at one time or another – at least until we learn better.

As our knowledge of perfume grows, a lot of us get a bit embarrassed about the mass-market fragrances we might once have liked. In some cases that’s fair enough: I don’t imagine that, if I went back and smelled the M&S aftershave I was given for a teenage birthday, I would…

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Angela Flanders

Artillery No. 4

Picked up for a fiver in a Vogue House charity sale, entirely on the look of the bottle (you had to move fast), Artillery No. 4 turns out to be an unexpected treat. Launched in 2012, it was created by Angela Flanders, an English perfumer whose scents have an appealingly home-made quality which extends, in this case, to the label’s hand-written ‘4’.

The name is a nod to the location of her shop in Artillery Passage, a splendidly Dickensian alleyway just east of the City of London…

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