Aramis is one of those mid-market brands that seems to have been around for ever, and for that reason it’s often overlooked or, worse, looked down on. Which is, I think, a shame, because there are some classic men’s perfumes in the range.

The all-men’s brand was launched in 1964 by Estée Lauder and her husband Joseph, with the eponymous Aramis (which I’ll review in due course) as the first fragrance in the range. Though I’d always assumed the brand and…

‘Made in Margate’ is not a phrase you often see on perfume bottles, which is one reason Haeckels has garnered plenty of attention. The brainchild of Dom Bridges, a graphic designer and film director who used to make commercials for the likes of Lucozade and Pot Noodles, it was launched in 2012 after he and his wife moved to washed-up-and-coming Kentish seaside town of Margate…

This is the second time I’ve stumbled across a delicious perfume in, of all places, TK Maxx. I know I should be saving up and buying beautifully wrapped bottles from expensive boutiques, but for a start I don’t earn much and, second, I rather like the occasional gamble on a discounted scent that might just turn out to be fab.

That’s certainly the case with Ninfeo Mio, a small bottle of which I picked up for a song a little while ago. I’m a bit of an Annick…